This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

FREE SHIPPING on Canadian orders over $150* full details (416) 367-4335

Good shoes take you to good places. Get there faster with AIR MILES® Reward Program

heel boy offers AIR MILES® Reward Miles™

As a Canadian business, heel boy is proud to announce that we have partnered with Canada's most recognized loyalty program, the AIR MILES® Reward Program. You can now get Reward Miles™ when you support our local business by shopping with us online or in-store. 

How do I collect online?

There are 2 ways to collect Reward Miles™ online.

1: Select "View Cart" and enter your collector number in the "Collector Number" box before checkout.

2: Alternatively, after you place an order, enter your collector number in the "Collector Number" box on the post-purchase screen.

Any questions, please contact us at or (416) 367-4335

How do I collect in-stores?

Shopping in-store? Please present your AIR MILES® card at the time of your checkout.

How can I become a collector?

Anyone who lives in Canada and is 16 years of age or older can become a collector in only a moment! Join for free at join. Once enrolled, collectors will receive their collector number and digital card on-the-spot and can start collecting Miles right away. You’ll get your AIR MILES card in the mail within 2 weeks.

I haven’t received Miles yet. When will they be posted to my account?

Typically, Miles collected form base offers are added to collector accounts within 60 days from purchase date. For Miles collected through bonus offers, they may take up to 120 days to be deposited to your Account. If it has been longer than that, you can submit a Missing Miles Inquiry with our Customer Care Team.

If I make a return, will the Miles I received on the original purchase be withdrawn?

Yes. Returns will result in the Miles from the original transaction being debited from your collector account.

Do I need my AIR MILES® card during a refund?

No, you do not require your card during a refund, the Miles will be automatically taken from your account.


Congratulations! Your order qualifies for free shipping You are ||150|| away from free shipping. Exceptions apply*
No more products available for purchase