{"title":"Men's New Arrivals","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eStyles may vary in-store \u0026amp; online. Shop by category: \u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cdiv data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003e\u003c\/strong\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/div\u003e\n\u003ctable width=\"100%\" data-mce-fragment=\"1\"\u003e\n\u003ctbody data-mce-fragment=\"1\"\u003e\n\u003ctr data-mce-fragment=\"1\"\u003e\n\u003ctd data-mce-fragment=\"1\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/1_c52ab1a1-94ea-4348-a8cd-2eef2623d1d5_240x240.jpg?v=1632333466\" alt=\"\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/black-friday-boots\" title=\"Women's Boots on Sale\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/heelboy.com\/collections\/black-friday-boots\" target=\"_blank\"\u003e \u003c\/a\u003e\u003c\/h3\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/mens-boots\" title=\"Men's Boots\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/heelboy.com\/collections\/mens-boots\"\u003eBOOTS\u003c\/a\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFrom Chukkas to Chelsea boots, we've got all the latest men's styles \u0026gt;\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd data-mce-fragment=\"1\"\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/mens-casual\" title=\"shop mens casual shoes\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/2_81bf6e0f-c8eb-4e52-9e02-6303f618c963_240x240.jpg?v=1632333645\"\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/h3\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/mens-casual\" title=\"Men's Casual Footwear\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/heelboy.com\/collections\/mens-casual\"\u003eCASUAL\u003c\/a\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEvery day men's footwear styles from slip-on loafers to trendy oxfords \u0026gt;\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd data-mce-fragment=\"1\"\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/dress-shoes\" title=\"shop men dress shoes\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/3_ca3e92c4-03c2-4269-bda5-4a523018ad11_240x240.jpg?v=1632333611\"\u003e\u003c\/span\u003e\u003c\/a\u003e\u003c\/h3\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/dress-shoes\" title=\"Men's Dress Shoes\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/heelboy.com\/collections\/dress-shoes\"\u003eDRESS\u003c\/a\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eNever \u003c\/span\u003eunderestimate the power of a good dress shoe. Shop our wide variety of beloved brands \u0026gt;\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd data-mce-fragment=\"1\"\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003ca title=\"men's sneakers\" href=\"https:\/\/heelboy.com\/collections\/mens-sneakers\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/4_3138ac88-f8af-4a97-9525-3d79ba858f3a_240x240.jpg?v=1632333566\" alt=\"\"\u003e\u003c\/a\u003e\u003c\/h3\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/mens-sneakers\" title=\"Men's Sneakers\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/heelboy.com\/collections\/mens-sneakers\"\u003eSNEAKERS\u003c\/a\u003e\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003eA wardrobe must-have. Shop sleek leather styles to casual runners \u0026gt;\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd data-mce-fragment=\"1\"\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003ca title=\"shop mens waterproof\" href=\"https:\/\/heelboy.com\/collections\/rain-boots-1\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/5_4b8e9069-4195-4065-a9a7-f769278730b7_240x240.jpg?v=1632333519\" alt=\"\"\u003e\u003c\/a\u003e\u003c\/h3\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/heelboy.com\/collections\/rain-boots-1\" title=\"Men's Waterproof Footwear\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/heelboy.com\/collections\/rain-boots-1\"\u003eWATERPROOF\u003c\/a\u003e\u003c\/span\u003e \u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBe adventure-ready, no matter the weather in these waterproof styles \u0026gt;\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","products":[{"product_id":"moea-unisex-bamboo-sock-in-vegan-af","title":"MoEa Unisex Bamboo Sock in Vegan AF","description":"An innovative alternative to highly water consuming cotton, our sustainable bamboo socks are made from bamboo fibers.","brand":"MOEA","offers":[{"title":"36-40 \/ White","offer_id":41772919455811,"sku":"3701631105214","price":18.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/moea-sock-veganaf.jpg?v=1761152011"},{"product_id":"reef-mens-cushion-phantom-2-0-grey-m","title":"Reef  Men's Cushion Phantom 2.0 Grey M","description":"We've updated the fan-favourite Cushion Phantom with even more support and silhouette that wears easily. Designed with a superior footbed that molds like memory foam but rebounds after every step.","brand":"Reef Men","offers":[{"title":"8","offer_id":42271699796035,"sku":"196985361721","price":65.0,"currency_code":"CAD","in_stock":true},{"title":"12","offer_id":42553424445507,"sku":"196985361752","price":65.0,"currency_code":"CAD","in_stock":false},{"title":"13","offer_id":42582065938499,"sku":"196985361769","price":65.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/CJ4348B0214_SID.jpg?v=1758988888"},{"product_id":"reef-mens-mulligan-slide-green-m","title":"Reef  Men's Mulligan Slide Green M","description":"This is one decision you will not want to do over! The faux grass footbed the golf ball heel pad the built-in tee and the non-injection molded durable foam outsole -- it's a hole in one. Perfect for the locker room or grabbing that round of drinks after your round.","brand":"Reef Men","offers":[{"title":"13","offer_id":41952070271043,"sku":"194097971500","price":80.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/CI3748A0010_88c3e9bf-936a-47a7-ae94-238e8d976066.jpg?v=1745803130"},{"product_id":"allbirds-mens-tree-dasher-2-in-weathered-white","title":"Allbirds Men's Tree Dasher 2 in Weathered White","description":"The Tree Dasher 2 is the next evolution of our everyday active shoe with more responsive foam, extra grip, and an improved fit to keep you moving, and nature winning. The Tree Dasher 2 has a carbon footprint of 5.48 kg CO2e.","brand":"ALLBIRDS","offers":[{"title":"8 \/ White","offer_id":43062914744387,"sku":"196942166130","price":92.5,"currency_code":"CAD","in_stock":true},{"title":"9 \/ White","offer_id":43062914777155,"sku":"196942166154","price":92.5,"currency_code":"CAD","in_stock":true},{"title":"9.5 \/ White","offer_id":43071691882563,"sku":"196942166161","price":92.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/treedasher2-weatheredwhite_b66ece00-f18f-4a5e-be13-5bf099a21a96.jpg?v=1777125945"},{"product_id":"reef-mens-ojai-two-bar-oat-m","title":"Reef  Men's Ojai Two Bar White M","description":"The Ojai delivers luxe comfort in a premium silhouette. Modern clean and easy to wear the Ojai is designed with a glove leather lining that's supremely soft on the skin. Effortlessly supportive and designed with an incredibly natural fit in an adjustable 2-bar shape.","brand":"Reef Men","offers":[{"title":"10 \/ White","offer_id":42794055663683,"sku":"196985330048","price":108.0,"currency_code":"CAD","in_stock":false},{"title":"9 \/ White","offer_id":42881895497795,"sku":"196985329882","price":108.0,"currency_code":"CAD","in_stock":false},{"title":"11 \/ White","offer_id":42301671833667,"sku":"196985330055","price":108.0,"currency_code":"CAD","in_stock":true},{"title":"12 \/ White","offer_id":42599110443075,"sku":"196985330062","price":108.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/CJ3705B0249_SID_0e4d9f00-5e98-41fc-916e-3d401af9b1aa.jpg?v=1776831244"},{"product_id":"rains-texel-wash-bag-w3-in-drift","title":"Rains Texel Wash Bag W3 in Drift","description":"Texel Wash Bag is a highly functional toiletry bag designed with space for all bathroom essentials. Open the zipped bi-fold cover to reveal a main compartment, with two slip pockets and an elastic storage band for small travel bottles. The folded cover houses two zip pockets and a fold-out hanger, allowing the bag to be hung open for easy access. The design is finished with a padded carry handle. Texel Wash Bag is characterized by its ideal size which provides an extra option when organizing things in your weekend bag or suitcase when traveling.Texel Wash Bag is cut from Rains’ signature waterproof PU fabric, engineered for carrying strength, durability, and a smooth feel.","brand":"RAINS","offers":[{"title":"OS \/ Green","offer_id":42099211567171,"sku":"5711747605261","price":84.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/texelwashbag-drift_a361701a-8e35-4fd9-902e-bf0a3d2d5d7b.jpg?v=1761151333"},{"product_id":"rains-bucket-backpack-w3-in-coy","title":"Rains Bucket Backpack W3 in Coy","description":"Bucket Backpack is a boxy version of a classic backpack, reminiscent of a retro drawstring bag. Made to keep your essentials weatherproof. This clean design features a spacious main compartment, an internal zip pocket and back zip pocket for great organization of everyday needs. The TPU backstraps are attached to the side of the bag for a relaxed look. Bucket Backpack is cut from Rains' signature PU fabric, engineered for carrying strength, durability and a smooth feel.","brand":"RAINS","offers":[{"title":"OS \/ Tan","offer_id":42099211632707,"sku":"5177147603250","price":160.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/bucket-backpack-coy_6a4bc84e-0532-495c-9386-23129f12495d.jpg?v=1761151334"},{"product_id":"rains-tote-bag-micro-w3-in-gleam","title":"Rains Tote Bag Micro W3 in Gleam","description":"Tote Bag Micro is a waterproof tote perfect for shopping, commutes or the office. Characterized by an elevated utility-look and functional details. The full-length coated zip reveals a single main compartment for everyday essentials. Designed to meet your carry-need, Tote Bag Micro offers various carrying options through its detachable shoulder strap and webbing carry handles. Carry handles features attachment rings for small items like keys. Tote Bag Micro is cut from Rains' signature PU fabric, engineered for carrying strength, durability and a smooth feel.","brand":"RAINS","offers":[{"title":"OS \/ Yellow","offer_id":42099217432643,"sku":"5711747603786","price":120.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/totebagmicro-gleam_a62762ed-39d7-4488-8cf8-c697197962d1.jpg?v=1761134391"},{"product_id":"rains-backpack-micro-w3-in-gleam","title":"Rains Backpack Micro W3 in Gleam","description":"Backpack Micro is a downscaled version of Backpack Mini. Design is characterized by its squared shape and flap with magnet snap fastenings. This clean and ever contemporary rucksack features an internal laptop pocket and a spacious main compartment. The laptop pocket fits a 11\" laptop, making the squared backpack a perfect computer-ready staple for commuting on bike or by foot. Backpack Micro is cut from Rains' signature PU fabric, engineered for carrying strength, durability and a smooth feel.","brand":"RAINS","offers":[{"title":"OS \/ Yellow","offer_id":42099217530947,"sku":"5711747603182","price":120.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/backpackmicro-gleam_7b68bc05-c203-4e3f-9d06-ad483a1134c9.jpg?v=1761151334"},{"product_id":"rains-tote-bag-micro-w3-in-coy","title":"Rains Tote Bag Micro W3 in Coy","description":"Tote Bag Micro is a waterproof tote perfect for shopping, commutes or the office. Characterized by an elevated utility-look and functional details. The full-length coated zip reveals a single main compartment for everyday essentials. Designed to meet your carry-need, Tote Bag Micro offers various carrying options through its detachable shoulder strap and webbing carry handles. Carry handles features attachment rings for small items like keys. 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Cosmetic Bag is cut from Rains’ signature waterproof PU fabric, engineered for carrying strength, durability and a smooth feel.","brand":"RAINS","offers":[{"title":"OS \/ Beige","offer_id":42099217465411,"sku":"5711747604707","price":35.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1370\/3615\/files\/cosmeticbag-matrix_30514832-d709-4761-ab96-ebe41772adee.jpg?v=1761151333"},{"product_id":"groom-lip-balm-1","title":"GROOM Lip Balm","description":"A clean and waxy lip balm with a matte finish. Protect your kisser from the daily aggressions of cold air and hot sun. Featuring a carefully-refined formula, our lip balm goes on clear with a matte finish, so it’s easy to use without fuss at any moment. In addition, its waxy texture is non-greasy and stands well for temperature changes. Compact size in a twist-up tube made from 35% post-consumer plastic. 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